Venetian Poker Room Banking on TV Spots

Online poker rooms are booming and land-based poker rooms are going through overhauls with a hefty price tag, but not every poker business is a sure bet. Recently opened on April 2, the new poker room at the Venetian is the third-largest poker room in Las Vegas. Only the Bellagio and Caesars Palace have larger rooms, and the jury is still out over whether or not the Venetians is the fanciest, however the Venetians poker room is only in the ninth spot as far as market share is concerned, analysts say.

Since the time the Venetian has opened their room they’ve only had around 4% market share compared to the Bellagio with a 20% share…

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Poker lexicon:

LOWBALL - Generic term for poker where the lowest hand wins.
LIVE ONE - The best kind of opponent, a poor player with a lot of money to lose and in a hurry to lose it.
CHASE - To continue in a hand, often at poor odds, in the hopes of catching a much better hand. "He called, chasing the flush.".
FLOORMAN - The casino representative in charge of the card room or a section of a card room. Arbitrates disputes when unusual events happen.
POSITION - One's location in the betting sequence, relative to the players still in the hand. First position is first to act.
BRODERICK CRAWFORD - In Hold'em, hole cards of 10-4. From the 1950s TV series "Highway Patrol", starring Broderick Crawford.

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